It would appear that one of the most prevalent problems that still exist in building a home based business, is achieving long term success. Oh sure, people get started in business opportunity and have some limited success for a few short months. However, what about 6, 12 or 36 months into the future? How will your business look at that time? Will you still even be with the same company? So why is it that there is a 95 percent failure rate in this home based business industry? There are five suggestions that I believe are important to understand to impact your business in a positive way.Given all the available how to books and information on the internet, one would believe that failure rates would be much lower in a home based business, yet they are not. Tough questions need to be asked and more importantly we need to find out why is success so elusive for the majority of people. The other day, I was talking with my friend Cameron about people that are involved in a home based business and how important it is to build for local, national and international events with their respective companies. I started thinking about all the people that I have brought into a business over the past 15 years. What I thought about was, did I bring them in the right way? In other words, were they set up for success from the beginning of their journey. My article is focused on what to do with new people that join you in your home based business.Once someone joins your organization, understand that the real work has just begun. As a mentor, here are some guidelines that you can incorporate to build team synergy and growth.First, as simple as this sounds, yet is often over looked, get to know the new person on the team and find out what some of their specific goals are with starting a home based business. For example, have they ever been involved in a home business or is this their first time up to bat? Are they looking for a part time income or are they motivated for replacing their full time income? Without a doubt, one of the critical underlying questions for long term success is to find out if their WHY. I cannot stress the importance of the answer to this question. This will be their internal driving force to endure the ups and downs as they build a home business.Second, something that I have personally witnessed numerous times, is to have a basic training for the companies back office. In other words, show them around and where to find information, how to sign up someone into their organization. It may sound too basic for some, but remember, many people have never been exposed to the home business industry and affiliate programs etc. They need to know the companies policies – period.Third, and very important is do 3 way calls with your new person and other leaders in your organization. I recalled in the past 3 companies that I have joined, one of the first things they did was introduce me to other leaders. It was very exciting because they would tell their story about how they got started and what they did to build a viable home based business. This may sound basic to many, but time and time again, I see too many so called leaders fail to do this tiny, but important step. New people want to feel included in the team and know that if you are not around to help them, that they can call someone else to answer their questions etc.Fourth, develop a business plan with your new person. You need to understand how much time they will invest in starting a home based business. One of the main reasons I have seen for such a high failure rate is the absence of a clearly defined plan on how they will work their new business on a week to week basis. It’s the equivalent of starting on the east coast and driving to the west coast without a road map or knowing where you are going.Fifth, ensure they are on the team email distribution list for upcoming weekly conference calls, team training events, local and national events etc. In other words, get them plugged into the system. We get so busy in our daily lives, we sometimes can overlook to remind our team about important upcoming events. These types of events create a further bond between the new person and team synergy. We like to call that building for team events.Sure the above suggestions are common sense to many, but they are still critical to your success and the new people that join you. The above are guide lines only and some people may do them in a different order, but the main point here is to get them involved, introduce them to other team members and show them how to make money. There is magic and power when people come together. Friendships are created, bonds become stronger and new people get to see the bigger picture of the overall company. After all, you want them to be part of your home based business team for the long term – right?Regards,Darrell LischkaMake it a great day

With current global conditions providing an ever increasing unemployment rate and economic hardship, there are millions of people today attempting to find alternative and successful methods of earning a living. From this pool of people, there are countless numbers that are turning to home based business ventures in order to earn a profit and keep their lives moving. As such, one requires a sound understanding of starting a top home based business in order to remain a viable and profitable member of the work force.When making the decision to start a home based business, one should take stock of skills and knowledge already acquired and see if they are able to be put to use. The internet provides an incredible array of opportunities for countless skill sets. Selecting the best one while still performing the work that one actually wants to do remains a key element in this mix of decision making.In the internet world of today, one of the most lucrative and fastest growing methods of home based business is internet marketing. This requires very minimal previous experience and more companies today are looking for solid marketing skills by using the internet to help in keeping their businesses going. Launching an internet marketing company is one of the fastest methods of earning a great living.With any business starting or venture, one should develop and follow a sound business plan. With internet marketing, the sky is limit in regard to profit yet one must truly follow very basic business principles and plans in order to get and stay successful. Within this plan, there should be built in and reachable short and long term goals to ensure the business is staying on track.It is often considered wise to join an established and successful internet marketing firm prior to starting on individually. This provides an incredible amount of industry knowledge and practice which proves vital for the success of any entrepreneur. This also could lead to some very valuable business contacts in the future.The use of current professional consulting is also crucial at some point. At any given point of any business, there will be obstacles that must be dealt with in order to remain successful that require the help of a professional. One must know when to seek outside help.Finally, once all the above steps mentioned are complete, one must work toward a solid and sustainable reputation and credibility. Any top home based business relies on this for remaining in business. Retaining customers and gaining new ones are vital to any growth which is what credibility and reputation often provides.

Product creation in Internet marketing is getting stiffer and stiffer nowadays owing to tough competition between Internet-based businesses. Putting up a new product requires plenty of brainpower and finances along with an ability to take risk. With that, even if you have the product well-set already, you have to position it strategically in the Internet landscape for others to notice. You should get the interest of Web users and turn them to actual customers. Aside from the usual physical products, many different products that thrive well on Internet marketing include E-books, membership sites, and video lectures.

The long and difficult process of product creation begins with ideas. They are easy to get – compared to the effort that comes with analyzing the market for that idea. Before the idea turns to a product, businesses often spend money, even amounting to millions of dollars, to ensure the success of the new product that emerges from an idea. Businesses undertake many types of market research and surveys before releasing their products to the public. Now, you may think that because your business is small, you can’t afford research or you don’t have to do research; you can and you should. The Internet allows you to disseminate materials needed for your market study to many people at once without your having to spend a cent.

It is a common maxim in business: Look at your destination first before mapping out your journey. So what are the goals you intend to accomplish with your product creation ventures? The everyday travails of your business may make you forget the end in sight. On the other hand, prepare to entertain new developments that come to your mind in your product creation. Your conception of a product may have started this way, but a few tweaks here and there along with some market research results and it ends up another way. Take it as the result of a creative process, not as a failure to reach your goal. After all, your product creation activities are intertwined with a long-term goal that you should strive to sustain at your utmost: profit generation. So if your less profitable initial idea evolves to a more profitable product, be thankful!

With your product made up already, start doing some aggressive Internet marketing. A product purchase typically comes after more than five times a customer is exposed to an informative call-to-buy message. Thus it is important to get the contact details, like the e-mail address, of potential customers who are on the brink of a sale. Use the results of your market research to determine the demographics to which you should concentrate your marketing efforts.

With consistent product creation, you can make an inventory of your products that you can market in due time. Just keep making products – the moment you succeed in making and marketing a product, customers are surely wanting more from you, so give it to them. Keep them on your side through constant product creation.